Headless Chrome Explained Headless Chrome is a specialized version of Google Chrome that operates entirely without a graphical user interface (GUI). In essence, it's Chrome…
Video advertising remains a powerful and influential medium for publishers across the digital spectrum. Leveraging video ads offers both advertisers and publishers a dynamic, engaging,…
In 2019, Google initially announced plans to phase out third-party cookies in Chrome by 2022 in the interest of protecting user privacy. However, after multiple…
Ad revenue for apps isn't one-size-fits-all. It depends heavily on: App Platform (iOS or Android): iOS typically commands higher eCPMs (effective cost per thousand impressions)…
Are you having a difficult time with invalid traffic or IVT? You’re not alone. It’s one of the biggest issues publishers face in the industry.…
Header bidding has revolutionized AdTech, empowering publishers to maximize the value of their ad inventory. As the industry evolves, publishers must stay up-to-date with the…
The best ad placements always have two things in common: visitors are able to see the ads clearly and they aren’t annoyed by them. Today,…
As a publisher, your bottom line is to get the highest yield in return for your ad impressions. Small publishers have the luxury of testing…
One of the most common Google AdSense rejections has to do with its copyright clause. In fact, you may have been turned away from Google's…