Good news for publishers! The DFP Deals interface is now on mobile, so publishers now have the ability to negotiate deals on the go. Previously,…
Until recently, Google AdSense and DoubleClick Ad Exchange ads couldn't run on HTTPS pages. This meant that sites that had valid reasons for using HTTPS…
Google offers many different products and services, and since it has many international customers, these products and services support many languages. However, individual Google products…
As Forbes reported in August 2013, the use of ad blockers is on the rise. An ever-increasing number of site visitors are using ad blockers…
To get approved for AdSense (and DoubleClick Ad Exchange), your site needs to meet some basic criteria. If you're finding that your site is getting…
Individual ads are much less valuable when displayed to a site's visitor for the second, third, or even greater time. This makes sense, of course;…
Google AdSense is good enough for a lot of publishers who simply want to run ads and monetize their websites. Google's AdSense bidding system will…
Page weight, that is. The heavier — and therefore slower — your site is, the less AdSense revenue your site will bring in. The reason…
A common error is to conflate page RPMs and matched RPMs. If you confuse these two ways of measuring ad revenue and then compare them…