I know, I know. Tagging is one of your least favorite parts of optimizing your ads. It's difficult, time-consuming, and tedious. Well, I have good…
Some publishers have felt frustrated by what they've perceived as slow growth in their ad revenue. And with good reason! The world economy has been…
One question we've heard a lot recently from publishers: what are the restrictions on running Google AdSense ads on sites with articles about financial services…
Advertisers have great power to influence people. While it's easy to justify running any ads as long as they increase your AdSense revenue, that simply…
There's one big mistake designers make when creating online ads, and it may surprise you. No, it isn't a technical matter like over-saturating their pictures,…
Yesterday, we wrote about the importance of A/B testing your ads. A/B testing your ads is one of the single best things you can do…
Native adverting is such a growing trend that the FTC is hosting a panel about it on December 4th. What is native advertising? Read closely…
I'm sure you've been asked a thousand times: "How does Google make money, anyway?" They give almost everything away for free, and they still manage…
AppNexus, an advertising technology platform that serves the biggest buyers and sellers of online advertising, held their New York City summit on November 6, 2013.…
