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best-demand-side-platforms
AdTech Industry Definitions
Last updated: January 6, 2025

Best Demand Side Platforms (DSPs) Right Now

Demand Side Platforms (DSP) are innovative technologies that have revolutionized the digital advertising ecosystem, enabling advertisers to purchase ad impressions from publishers seamlessly through a…

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session-rpm-better-than-ecpm
Blog
December 9, 2024

Why Session RPM is a better metric than eCPM? [4 Reasons]

When it comes to programmatic advertising, understanding the right metrics to gauge revenue performance is crucial. Two of the most commonly discussed metrics are Session…

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what-is-header-bidding
Header Bidding
Last updated: December 9, 2024

Header Bidding: Your Holiday Revenue Multiplier

What is header bidding and why do publishers use it? Header bidding means your ad space gets the best price. Instead of selling to one…

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sticky-ads
AdTech Industry Definitions
December 5, 2024

Sticky Ads: #12GiftsForPublishers by MonetizeMore

Happy Holidays! Because you’ve been nice (not naughty), MonetizeMore is giving our blog subscribers 12 days of Ad Optimization tactics to maximize your holiday season…

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interstitial-ads-alternative
Blog
November 25, 2024

Interscroller Ads: Implement this ad unit to get 50% RPM Uplifts

Interscroller ads stand out as a revolutionary stride, masterfully blending lucrative monetization with a stellar user experience. With the advent of Google's updated algorithm, which…

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how-to-generate-tags-for-multiple-ad-units
Blog
November 22, 2024

How to generate tags for multiple ad units?

Confused about generating tags? This blog post is here to help. We'll give you some tips on how to generate tags for multiple ad units,…

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A target with a bullseye.
AdSense Ad Optimization
November 20, 2024

How to Find Your Target Audience to Increase Your AdSense Revenue

Finding your target audience is one of the best things you can do to optimize your revenue. After all, not all traffic is equally valuable.…

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top-ad-units
Ad Optimization
November 15, 2024

High-Performing Ad Units & Sizes for Maximum Revenue in Q4

Are you using the most effective ad units on your website? Discover the latest ad formats and sizes that are driving the highest revenue for…

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how-to-skyskraper-300-600
Blog
November 13, 2024

300×600 Skyscraper Ad Optimization [Top Strategies]

300x600 skyscraper, often recognized as the 'Half Page', has become the go-to ad format for publishers. This ad format, due to its significant dimension and…

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