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best-app-mediation-partners
Blog
September 26, 2024 | by Aleesha Jacob

Top App Mediation Partners in 2024 (Use in app header bidding or mediation?)

Over the few years, both In-App Header Bidding and Mediation have become the talk of the town for the App monetization. Both of these have…

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best-header-bidding-networks
Blog
July 18, 2024

Best Header Bidding Networks of 2024

Header bidding has revolutionized AdTech, empowering publishers to maximize the value of their ad inventory. As the industry evolves, publishers must stay up-to-date with the…

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que es header bidding
Header Bidding
Last updated: February 5, 2024

¿Qué es Header Bidding? La guía definitiva para editores

Para comenzar a entender qué es header bidding, debemos pensar que el término existe desde hace algunos años, como muestra Google Trends, pero entró en…

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Ad Exchange Ad Optimization
June 15, 2023

Should I run AdX only, Header bidding only or both?

Header bidding has emerged as a game-changer in the digital advertising industry, revolutionizing the way publishers maximize their revenue and advertisers access premium inventory. However,…

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what-is-header-bidding
Header Bidding
Last updated: March 10, 2024

What is header bidding? Maximize ad profits with our tips NOW

What is header bidding and why do publishers use it? Header bidding means your ad space gets the best price. Instead of selling to one…

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how-much-can-you-make-from-video-ads
AdTech Industry Definitions
Last updated: March 7, 2023

How to maximize your video ad revenue with Pod Bidding?

When it comes to video monetization, Pod Bidding is a force to be reckoned with. It's hard to come across an HTML5 video player that…

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what-is-unified-id
Ad Optimization
Last updated: January 18, 2023

Unified Id Solution 2.0: Use this before cookie apocalypse

What Is Unified ID 2.0? Since we move closer to a cookieless future, ever wondered what’s the best solution to target users independent of third-party…

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server-to-server-header-bidding
Blog
Last updated: August 8, 2022

Server Side Header Bidding & taking the hybrid approach

Header bidding is one of the best innovations to hit the online advertising industry in the last decade. This revolutionary technology, which traditionally takes place…

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Header Bidding
July 9, 2021

¿Debo usar Mediación u Header Bidding en mi aplicación?

A lo largo de los años, tanto el Header Bidding en la aplicación como la Mediación se han convertido en el tema candente para la…

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