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DoubleClick For Publishers / Google Ad Manager Ad Optimization
google-ad-manager-advanced-guide-troubleshoot
DoubleClick For Publishers / Google Ad Manager Ad Optimization
June 27, 2024 | by Aleesha Jacob

Google Ad Manager Advanced Troubleshooting Guide for Display Ads

Troubleshooting ad serving and delivery should not be a daunting task. When something breaks, there has to be something that tells you exactly what is…

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setup-ads-newsletter
Blog
Last updated: July 19, 2024

How to setup GAM ads for newsletters

Newsletter ad monetization can be intimidating because the implementation is not very straightforward and there is a lack of online resources available for reference. For…

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direct-deals-private-marketplaces
Blog
February 16, 2024

Direct Deals 101: The Ultimate Guide to Private Marketplaces [2024]

Direct Deals Explained Direct deals or direct ad sales create a direct relationship between publishers and advertisers, eliminating the mediators like programmatic ad agencies, ad…

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google-adsense-vs-ssp
Blog
December 19, 2023

Google AdSense vs SSPs? [3 Reasons to Switch]

Choosing the right monetization strategy can be a major headache for publishers, with options like Google AdSense and various Supply-Side Platforms (SSPs) presenting an intricate…

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THE BEST GOOGLE ADX PARTNER FOR PUBLISHERS
Blog
Last updated: December 5, 2023

Best Google AdX Partner Guide – Tea from 1500+ publishers

For publishers, the decision of selecting the right Google AdX partner is critical. The landscape is crowded with ad-tech companies offering a variety of solutions,…

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how-to-run-interstitial-google-ad-manager
Blog
August 30, 2023

How to Run an Interstitial or Pop-under via Google Ad Manager?

Navigating the multifaceted AdTech landscape requires both expertise and state-of-the-art tools. Leading the forefront of these tools is Google Ad Manager. To fully harness its…

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maximize-roi-with-google-ad-manager
Blog
August 11, 2023

Maximize ROI with Google Ad Manager Now! [10 Best Tips]

Every publisher faces different situations and challenges, but one concern that unifies all is how to achieve the best possible ROI. The end goal is…

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How to connect AdSense with Google Ad Manager
DoubleClick For Publishers / Google Ad Manager Ad Optimization
July 27, 2023

How to connect AdSense with Google Ad Manager?

Connecting your AdSense account to Google Ad Manager (GAM) is simple, but there are some pitfalls that most publishers aren't aware of. In this article,…

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macros-google-ad-manager
DoubleClick For Publishers / Google Ad Manager Ad Optimization
July 25, 2023

Google Ad Manager Macros every publisher needs to know

Macros in Google Ad Manager (GAM) are values or short sections of code placed inside creative codes. To humans, they look like short phrases encased…

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